The best tech tools and tactics to win new business

Missed out on our first The New World of New Biz webinar of 2022? Fear not! We are back with another special edition episode of Word on the Street, where you’ll be able to catch up on the incredible insights from our webinar. We were joined by Adam Benzecrit, Founder of inflo.AI, Steve Harlow, Chief Sales Officer at Sopro, and Andy Lambert, Director of Growth at ContentCal, to explore the tools and techniques that are working for agencies right now! 

In this episode you will hear: 

  • How to create a prospecting email that cuts through
  • An insight into the tech tools that could help you win new business 
  • The importance of personal brand 
  • Why you need to be consistent with your content

Links & references

Katie Street:

Andy Lambert: 

Steve Harlow: 

Adam Benzecrit: 

Sopro, State of Prospecting 2022 Report: 

Inflo.Ai Free Trial: 

Andy spoke about a book called Pre-suasion:

Sign up to our International Women’s Day webinar: 

Our Sponsor

Series 5 of Word on the Street is sponsored by Tanba, The Agency New Business Academy, is a brand-new initiative aimed at equipping agencies of all sizes with the knowledge, content, partnerships, and opportunities needed to accelerate agency growth by optimising their new business ‘engine’. Tanba is an on-demand and affordable solution for agencies looking to upskill their team via training courses, content and insights delivered by our panel of industry experts, leaders, and partners.   

The academy is all about empowering agency teams to get noticed, attract opportunities, increase conversion rates, and reduce the costs associated with the sales process. Visit to find out more and start empowering your agency.