She means business and by ‘She’ we mean all the females out there taking the world by storm however they see fit.

Our title for this week’s episode ‘She Means Business’ might give the game away from the get-go, but you might have guessed that this week’s episode is a special one, not only is it another instalment of our Marketing In The MAD//Fest takeover to celebrate our partnership with MAD//Fest and their Female Leaders Club, but it is a special feature starring not One but FOUR female powerhouses who have overcome adversity throughout their life and careers ready to get HONEST with what they share.

In today’s dynamic business landscape, the role of female founders has never been more pivotal. Yet, many women still face unique challenges in their entrepreneurial journeys. This week’s episode is your comprehensive guide to navigating these challenges and thriving as a female entrepreneur.

We’re bringing you an electrifying panel discussion from Madfest, where four powerhouse female founders share their insights, experiences, and advice. Hosted by Katie Street, founder of Street Agency and podcast host of “Marketing and the Madness,” the panel includes Amelia Sordell, founder of Clout; Sedge Beswick, an advisor and former agency founder; and Joanna Lyall, co-founder of Better Menopause. Together, they dive deep into the nuances of being a female entrepreneur in today’s world.

The discussion touches on the importance of confidence, personal branding, and the support networks that help women succeed in business. Each founder brings a unique perspective, making this episode a treasure trove of inspiration and actionable advice.

In this episode, you’ll discover:

🚀 The Reality of Being a Female Founder: Hear Amelia Sordell’s bold take on why the term “female founder” can be both empowering and limiting, and Katie Street’s counterpoints on the importance of representation and speaking up.

👩‍👧‍👦 Balancing Business and Family: Learn from Sedge’s firsthand experiences on juggling motherhood and entrepreneurship, and why inclusive spaces are crucial for female business leaders.

💡 Overcoming Funding Challenges: Joanna and Amelia discuss the high standards women face when seeking investment and how to break through these barriers with confidence and preparation.

🖌 The Confidence Gap: Understand the statistics and personal stories that highlight the confidence gap between men and women, and discover strategies to build your personal brand and self-belief.

🌟 Inspiring the Next Generation: The panellists emphasise the importance of inspiring not just women, but all aspiring entrepreneurs, to pursue their dreams and break down stereotypes.

If you’re ready to embrace the challenges and triumphs of being a female founder, tune into this empowering episode to gain the strategies and insights you need to succeed. It’s an unmissable discussion for anyone looking to make their mark in the entrepreneurial world.

📢 Don’t forget to LIKE & SUBSCRIBE to keep up-to-date with future releases. And if you enjoyed this episode, please leave us a review and share it with your network. Your support helps us reach more people and continue to share insights into integrating activism marketing with business success.